IPTK desired to be an excellent health behavioural research, health promotion, risk communication and health communication center in a future. Through various disciplines of health behavioural research, IHBR hope to give contribution in improving health among Malaysians.
- Identify, plan and execute training related to health promotion needs and develop national capacity for internal and external customer
- Conduct research and information gathering to improve knowledge in :
- Risk Behavioural Surveillance Research
- Behavioural Determinant Research
- Intervention Research
- Communication and Informatics Research, and
- Prepare consultancy service in fields identified to MOH and other agencies
- Disseminate information based on findings through publication, seminar and workshop
- Collaboration at national and international stage in training health behavioural research.